Wal-Mart’s organic strategy

07Jun06

The New York Times tells us that Wal-Mart wants to sell organic food:
Wal-Mart Eyes Organic Foods – New York Times
[...] 
Wal-Mart has decided that offering more organic food will help modernize its image and broaden its appeal to urban and other upscale consumers. It has asked its large suppliers to help.
Wal-Mart's interest is expected to change [...]

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